How to invest in the digital products (their types - how to profit from them) in 2020
If you want to know what are the most profitable digital products in the vast world of the Internet, and how you start to manufacture and promote them on the Internet, then you are in the right place.
If you are looking for what are digital products to:
You take advantage of your skills to profit from the Internet.
Know the best digital products for your audience to start earning from.
You start your business online by selling one of these products.
Know the best revenue-generating skills with digital products and start learning them.
Here you will find all the information you need. In this article, you will learn аbout:
What are digital products?
Why are digital products one of the best ways to profit from the Internet?
What is the difference between digital products and physical products?
The most profitable digital product.
How to promote digital products.
This is in addition to some information on how to design each type of different digital product, and how to sell it to the public using the appropriate tools.
All this you will find presented to you in a simple and practical way ... this is our habit on the winner's website.
What is a digital product?
A digital product is a product that has no physical or physical shape that you can move or store, for example, you cannot hold a Digital Marketing course in your hands.
Digital products have become very important and a very large market because of the great potential offered by the Internet, there are many problems that only digital products address.
For example, there are digital courses that people need in order to learn different skills or even to complete their university studies online, and there are e-books that you can buy and read while you are in your place.
There are programs and applications that we can no longer live without, whether in the study, work, or even play.
Why are digital products better than regular products?
Regular physical products that are produced, stored, and shipped have a lot of importance to people, but they bring a lot of responsibilities to their owners.
There are many advantages to digital products compared to physical products such as:
Digital products do not need a large cost to manufacture, even large programs and services can be started at the lowest possible costs, then develop the service and the volume of use after that.
The effort to make digital products is often less than normal products.
Unlike a regular product, a digital product can be sold more than once.
Unlike digital products, regular products require production, storage, and shipping.
Digital products are acquired by the buyer immediately after the end of the purchase process, unlike regular products.
But this does not mean that digital products do not need to make an effort, as there are many requirements for making a digital product such as:
Get a different and distinct idea.
Carry out various creative works such as design, which need some time and try to reach a suitable form of the product.
The digital product must offer tremendous benefits to customers.
Digital products need experience in dealing with different hosting platforms in order to facilitate the process of accessing and selling them.
Some digital products require many skills (programming - design - analysis) and others.
Digital products are certainly easier than ordinary products in terms of ease of manufacture and distribution, but they nonetheless take a lot of time and effort to manufacture them with the required quality.
How to effectively promote digital products
Marketing has clear basic principles that apply to anything you want to promote, whether it is a physical product, service, or digital product, but there are some promotional methods that are more suitable for digital products than others.
Most digital products are content in themselves (books - courses - explanations - training), so content marketing is the first marketing channel to promote digital products.
Content marketing depends on providing benefits to the public by providing advice and information that helps it solve its problems and achieve its goals.
Content marketing is of a special nature, and there are a lot of steps that you must take to use it in the right way. All this you will learn about in detail through the content marketing guide. You can access the guide through the following link.
Beginner content marketing guide (comprehensive guide 2019)
Social media marketing
Digital products, as I mentioned earlier, aim to solve audience problems, and provide some tools that help it to conduct its work and achieve its goals through the Internet.
For the sake of this marketing via various social media sites, it is a very suitable option for promoting digital products, because the various communication sites contain many gatherings of people interested in all fields.
That is why it will be easy to reach them and benefit them, other than using paid ads to reach this audience and influence it positively to buy the product.
Social media marketing is a big sea, there are many platforms that can be used, and each platform has a special nature that you must know.
I advise you to read the following guides in which you will find all the information you need to properly use all the social media sites:
Social Media Marketing 2020 guide
Facebook Marketing (Beginners Guide 2020)
How to make a funded advertisement on Facebook (Photo caption)
Guide to Instagram Marketing in 2020
Twitter Marketing (comprehensive guide)
The most profitable digital product:
After you know what digital products are, what the difference is between them and ordinary products, it is time to know the most profitable digital products, and how to make them in a simple way.
1- Educational courses
Educational courses are the most popular digital products and the most used among people because they cover almost all fields, and anyone can make them easily.
Educational courses are explanations using videos, pictures, written texts, and interactive materials such as exercises and tests.
Educational courses can be offered in more than one way, such as:
Rely on a specialized platform to host all course materials such as (Udemy - Teachable).
Relying on websites and creating course-specific pages using various content management systems such as (WordPress - Wix).
Develop the site or course pages and design it yourself using a hosting service to save files and user databases.
There are many things to consider before making an educational course:
You must have experience in a particular field because people are looking for someone who is better for them to learn from.
You should learn how to arrange the course and organize its content.
You should be aware of how to make the videos and interactive materials necessary to make the course.
To be able to create videos and some educational materials that you will need, I advise you to read the following guides, in which you will find everything you need.
How to create a professional video (step by step)
Best video making program with resources to learn to use it
As for the creation of the course itself, it takes some experience, and soon, God willing, we will issue a complete guide on this matter, for it, follow us constantly until you do not miss.
One of the most accessible digital products in terms of industry, all you need is the talent of writing and an idea to write about, then an audience to promote it, and it ended up with that.
Writing is a creative skill that requires some training, but you can go beyond that with the help of a specialist writer from various different self-employment platforms in order to formulate your ideas.
Then you devote yourself to the marketing process, this is called Ghost Writing, which is a method known among entrepreneurs in the manufacture of e-books and even writing articles.
You can place e-books on more than one platform to sell to interested parties such as:
Amazon Kindle Store.
Google books store.
Specialized publishing sites.
Creating e-books is not as difficult as you think. All you need is to provide information and ideas that a specific segment of the public needs in order for them to buy the book.
3- Software and web applications
Software and web applications are the most profitable digital products ever due to the high demand for them and because they solve chronic problems for the interested audience.
Have you used any online gadget like:
A tool for designing some simple images
Addition to the Google Chrome browser
Social media management applications
Tools to extract information from sites
All of these are images of different web applications, and I think you realize the profitability of these applications, just like the programs of different operating systems that you download to use them on your computer.
There are simple programs that cost $ 10, and there are other programs that cost the purchase of one copy of them that may exceed $ 300, and you can save more than one way to pay.
For example, some programs and web applications depend on the idea of subscriptions. Every month, you pay a small amount for using these programs and applications.